Thursday, September 25, 2014

Samsung acts on Apple threat, launches Galaxy Note 4 earlier

Apple has sold more than 10 million iPhone 6 and iPhone 6 Plus smartphones in their opening weekend and Samsung isn t too pleased about the news. As a result, the company is moving the launch date for the Galaxy Note 4 forward. The phablet will launch in South Korea on September 26 instead of early October for all three major carriers SK Telecom, KT and Uplus. The positive reaction from consumers to those two Apple devices prompted us to launch the Note 4 earlier than previously scheduled. Samsung will be aggressive in promoting the Note 4 as it s true that we are being challenged and pressured amid a difficult situation, said a Samsung official working at the company s marketing division.Samsung has set a goal of shipping 15 million Galaxy Note 4 smartphones in the first 30 days after its launch. It s believed the company will have about 3.75 million Galaxy Note 4 units available on its launch weekend. In retrospect, Samsung shipped 10 million Galaxy Note 3 phablets in two months aft